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    Business
  3. Study Set
    Principles of Marketing
  4. Exam
    Exam 2: Company and Marketing Strategy: Partnering to Build Customer Engagement, Value, and Relationships
  5. Question
    What Is a Strategic Business Unit (SBU)
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What Is a Strategic Business Unit (SBU)

Question 155

Question 155

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What is a strategic business unit (SBU)?

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An SBU can be a company divisi...

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