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  2. Topic
    Business
  3. Study Set
    Principles of Marketing
  4. Exam
    Exam 2: Company and Marketing Strategy: Partnering to Build Customer Engagement, Value, and Relationships
  5. Question
    Effective Positioning Begins with ________
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Effective Positioning Begins with ________

Question 123

Question 123

Multiple Choice

Effective positioning begins with ________.


A) pricing
B) diversification
C) differentiation
D) promotion
E) segmentation

Correct Answer:

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