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  3. Study Set
    Principles of Marketing
  4. Exam
    Exam 8: Products, Services, and Brands: Building Customer Value
  5. Question
    Product Mix ________ Refers to the Number of Versions Offered
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Product Mix ________ Refers to the Number of Versions Offered

Question 85

Question 85

Multiple Choice

Product mix ________ refers to the number of versions offered for each product in the line.


A) length
B) depth
C) height
D) width
E) consistency

Correct Answer:

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