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  3. Study Set
    Principles of Marketing
  4. Exam
    Exam 10: Pricing: Understanding and Capturing Customer Value
  5. Question
    ________ Is the Only Element in the Marketing Mix That
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________ Is the Only Element in the Marketing Mix That

Question 7

Question 7

Multiple Choice

________ is the only element in the marketing mix that produces revenue.


A) Price
B) Product
C) Place
D) Fixed costs
E) Variable costs

Correct Answer:

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