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    Exam 10: Pricing: Understanding and Capturing Customer Value
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    The Great Recession of 2008 to 2009 Triggered a Shift
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The Great Recession of 2008 to 2009 Triggered a Shift

Question 6

Question 6

Multiple Choice

The Great Recession of 2008 to 2009 triggered a shift in consumer attitudes toward ________.


A) variety and price
B) perceptions of value
C) locations of stores
D) price and quality
E) economic data

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