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    Principles of Marketing
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    Exam 18: Creating Competitive Advantage
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    Which of the Following Is the Best Response a Company
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Which of the Following Is the Best Response a Company

Question 110

Question 110

Multiple Choice

Which of the following is the best response a company can make to competitive threats?


A) continuous innovation
B) surrender to the competitor
C) exit from the market
D) divestment
E) globalization

Correct Answer:

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