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    Principles of Marketing
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    Exam 18: Creating Competitive Advantage
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    Profitability Increases as a Business Gains Share Relative to Competitors
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Profitability Increases as a Business Gains Share Relative to Competitors

Question 108

Question 108

Multiple Choice

Profitability increases as a business gains share relative to competitors in its ________.


A) higher market
B) direct market
C) secondary market
D) served market
E) valued market

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