Solved

Lexus Claims to Deliver Its Buyers Quality,zero Defects in Manufacturing,and

Question 26

Multiple Choice

Lexus claims to deliver its buyers quality,zero defects in manufacturing,and superior and personal post-purchase service.This is an example of ________.


A) market segmentation
B) a value proposition
C) a customer satisfaction guarantee
D) a corporate futuristic vision
E) market targeting

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q21: CAR MINI CASE: In the early 1900s,

Q22: Most companies today are able to target

Q23: How has TiVo presented a challenge to

Q24: Small reductions in customer defections produce significant

Q25: When advertising to teens,Matt's Mobile Services focuses

Q29: "Me too" products are products that lack

Q29: Megan uses Bed Head hair products and

Q30: Four drivers of successful relationships between marketers

Q47: AIRLINE MINI CASE: Transatlantic Airlines flies between

Q91: Matt's Mobile Services has designed a cell