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  3. Study Set
    Consumer Behavior Study Set 2
  4. Exam
    Exam 16: Consumer Research
  5. Question
    ________ Is Original Data Collected by Individual Researchers or Organizations
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________ Is Original Data Collected by Individual Researchers or Organizations

Question 59

Question 59

Multiple Choice

________ is original data collected by individual researchers or organizations to meet specific objectives.


A) Reliable data
B) Valid data
C) Secondary data
D) Objective data
E) Primary data

Correct Answer:

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