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  3. Study Set
    Consumer Behavior Study Set 4
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    Exam 9: Communication and Consumer Behavior
  5. Question
    Consumers with a Low Need for Cognition Are More Likely
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Consumers with a Low Need for Cognition Are More Likely

Question 93

Question 93

True/False

Consumers with a low need for cognition are more likely to be persuaded by negatively framed messages.

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