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    Introduction to Information Systems Study Set 1
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    Exam 11: Customer Relationship Management and Supply Chain Management
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    __________ Systems Study Customer Behaviour and Perceptions to Provide Business
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__________ Systems Study Customer Behaviour and Perceptions to Provide Business

Question 136

Question 136

Multiple Choice

__________ systems study customer behaviour and perceptions to provide business intelligence.


A) CRM
B) Collaborative CRM
C) Operational CRM
D) Analytical CRM
E) Transactional CRM

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