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    Exam 28: Note : Customer-Oriented Market Research
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    ________ Is Information Collected for the Purpose of Addressing a Current
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________ Is Information Collected for the Purpose of Addressing a Current

Question 8

Question 8

Multiple Choice

________ is information collected for the purpose of addressing a current research question.


A) Primary data
B) Secondary data
C) Syndicated research
D) Exploratory research

Correct Answer:

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