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Refer to the Following Scenario to Answer the Questions Below

Question 117

Multiple Choice

Refer to the following scenario to answer the questions below.
Monique and Bob Smith are married with two children at home and a third away at college. They are also considering adopting another child. Monique is the primary shopper for her family. Every week, she goes shopping to buy products that she and her family need and want.
-According to the U.S.Census,Monique,Bob,and the children are considered to be a ________.


A) target market
B) family
C) culture
D) reference group
E) subculture

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