What Is the Benefit to Companies of Using Blogs as Marketing

Multiple Choice

What is the benefit to companies of using blogs as marketing communication tools?

A) Blogs provide companies with additional revenue.
B) Blog content is easy to filter, monitor, and control.
C) Lifetime customer value can be evaluated through blogs.
D) Demographic information about customers can be easily tracked.
E) Blogs are an inexpensive yet credible way to reach a fragmented audience.