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    Sports Marketing
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    Exam 4: Understanding Participants As Consumers
  5. Question
    The Decision-Making Process Is the Foundation of the Text's Model
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The Decision-Making Process Is the Foundation of the Text's Model

Question 17

Question 17

True/False

The decision-making process is the foundation of the text's model of participant consumption.It is a five-step process that consumers use when deciding to participate in a specific sport or activity.

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