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    Marketing Research Study Set 2
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    Exam 9: Primary Data Collection: Experimentation and Test Markets
  5. Question
    The One-Shot Case Study Design Is the Design Employed Most
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The One-Shot Case Study Design Is the Design Employed Most

Question 17

Question 17

True/False

The One-Shot Case Study Design is the design employed most frequently for testing changes in established products or marketing strategies.

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