Multiple Choice
Cosmopolitan magazine,Secret deodorant,and Eve cigarettes are all products whose marketers have used segmentation based on
A) age.
B) education.
C) product use.
D) gender.
E) income.
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q14: Why would a company use the undifferentiated
Q18: Which of the following sales forecasting techniques
Q19: The five-step process usually used for target
Q29: Company sales forecasts are least likely to
Q43: Through marketing newsprint to newspaper publishers and
Q48: A market segment profile deals primarily with
Q99: Market segment profiles help determine the most
Q175: Volkswagen markets its Routan to large families,
Q199: Segmentation variables are characteristics of individuals, groups,
Q207: The two general approaches to measuring company