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    Exam 13: Product Development and Pricing Strategies
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    A Bag of Snack Food Is Bright and Colorful and Says,"Fritos
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A Bag of Snack Food Is Bright and Colorful and Says,"Fritos

Question 42

Question 42

Multiple Choice

A bag of snack food is bright and colorful and says,"Fritos." This is an example of a(n) ________ brand.


A) family
B) manufacturer's
C) individual
D) co-brand
E) private

Correct Answer:

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