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    International Business Study Set 1
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    Exam 14: Developing and Marketing Products
  5. Question
    The Product Adaptation/communications Extension Method Adapts the Product to Suit
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The Product Adaptation/communications Extension Method Adapts the Product to Suit

Question 92

Question 92

True/False

The product adaptation/communications extension method adapts the product to suit the target market; however,it uses its original marketing communication.

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