Multiple Choice
"Whims and Fancies" recently released a line of their home linen products at ten select retail stores in the state.The marketing team aims to sell the products on this small-scale basis to estimate consumer acceptance before releasing them across all stores where their products are sold.This approach to marketing a product is called _____.
A) internal marketing
B) test marketing
C) digital marketing
D) social marketing
Correct Answer:
Verified
Correct Answer:
Verified
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