Multiple Choice
Clear Spring is a brand of bottled that is marketed as a much better product than Cool Blue,which is a competing brand of bottled water.The Clear Spring brand of bottled water is positioned:
A) by use or application.
B) in terms of particular types of product users.
C) relative to a product class.
D) directly against a particular competitor.
Correct Answer:

Verified
Correct Answer:
Verified
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