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WallFlower,Inc

Question 82

Multiple Choice

WallFlower,Inc.sells cards,gift-wrapping materials,and collectibles.To boost sales of their products,WallFlower added fresh-cut flower arrangements to its product offering.In which of the new product categories would the floral arrangements fall? 


A)  New-to-the-world products
B)  New-to-the-firm products
C)  Additions to existing product lines
D)  Product improvements

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