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    Preface to Marketing Management
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    Exam 8: Integrated Marketing Communications
  5. Question
    Which of the Following Promotional Tools Is Most Likely to Be
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Which of the Following Promotional Tools Is Most Likely to Be

Question 60

Question 60

Multiple Choice

Which of the following promotional tools is most likely to be successful in creating awareness among potential buyers? 


A)  Personal selling
B)  Door-to-door selling
C)  Public relations
D)  Sales promotion

Correct Answer:

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