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    Preface to Marketing Management
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    Exam 8: Integrated Marketing Communications
  5. Question
    Personal Selling Is Best Suited for Which of the Following
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Personal Selling Is Best Suited for Which of the Following

Question 57

Question 57

Multiple Choice

Personal selling is best suited for which of the following steps of the buying process that potential buyers usually go through?


A)  Awareness
B)  Comprehension
C)  Conviction
D)  Ordering

Correct Answer:

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