Multiple Choice
Which of the following is true of the critical role of new service development?
A) Service development does not facilitate the separation of services from the producer.
B) The new service development does not encourage use of intermediaries as services cannot be separated from the producer.
C) Indirect distribution of the service was made possible because "products" were developed that included a tangible representation of the service.
D) The development of new services does not enable companies to engage in segmentation and expansion of their markets.
Correct Answer:

Verified
Correct Answer:
Verified
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