A Company Specializing in Bathroom Fittings Offers State-Of-The-Art Products

Multiple Choice

A company specializing in bathroom fittings offers state-of-the-art products.The products are highly priced, and the company is aware that sales will be limited.The main objective is to enhance its reputation and image and thereby increase the company's value in the minds of consumers.This is an example of:

A) sales orientation.
B) customer orientation.
C) profit orientation.
D) cost orientation.
E) competitor orientation.