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    Exam 10: Services: The Intangible Product
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    What Are Customers'' Expectation Based On
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What Are Customers'' Expectation Based On

Question 36

Question 36

Multiple Choice

What are customers'' expectation based on?


A) Perception and experiences
B) Knowledge and perception
C) Experiences and knowledge
D) Attitude and perception
E) Knowledge and attitude

Correct Answer:

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