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    Marketing Study Set 3
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    Exam 9: Product, Branding, and Packaging Decisions
  5. Question
    Convenience Products/services Are Products or Services Toward Which Customers Show
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Convenience Products/services Are Products or Services Toward Which Customers Show

Question 59

Question 59

True/False

Convenience products/services are products or services toward which customers show such a strong preference that they will expend considerable effort to search for the best suppliers.

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