Multiple Choice
Which of the following is NOT true about new products?
A) Companies can successfully offer a new product that customers never knew they needed.
B) Without new products, value of a company will decline.
C) Companies should always avoid saturated markets for their new products.
D) Loyal customers do appreciate and expect changes in a product.
E) The longer a product exists in the marketplace, the more likely it is that the market will become saturated.
Correct Answer:

Verified
Correct Answer:
Verified
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