Multiple Choice
Which of the following groups of the consumer adoption cycle is characterized by buyers who enjoy taking risks, are regarded as knowledgeable, and are not price sensitive?
A) Laggards
B) Innovators
C) Early adopters
D) Early majority
E) Late majority
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q23: What is a product?
Q69: Which of the following is NOT a
Q70: Scorpion Homes Inc.is a company that provides
Q71: Alttaire automobiles developed new hybrid cars that
Q72: During the growth stage of a product
Q73: A new product launched by a company
Q75: Brenda wanted to buy an LCD TV
Q76: Lead users are those buyers who want
Q78: The decline stage of the product life
Q79: If a firm is facing intense competition