Multiple Choice
SleakTouch Inc., a manufacturer of mobile phones, conducts market research to understand the market situation.The research suggests that its customers are mostly young people between the ages of 30 and 40.The company decides to focus its resources on this market segment.Given this information, the company's decision is a part of:
A) locational excellence.
B) operational excellence.
C) diversification.
D) downsizing.
E) targeting.
Correct Answer:

Verified
Correct Answer:
Verified
Q19: Adams Industries Inc.is a firm that manufactures
Q20: Which of the following is an example
Q21: In the Boston Consulting Group (BCG)portfolio analysis,
Q22: Explain target marketing and provide an example
Q23: Foodstar Corp., a chain of restaurants, has
Q25: MM Manufacturing is a small-scale firm that
Q26: In the context of a SWOT analysis,
Q27: Alchemistro Inc.is a firm that manufactures chemical
Q28: Promotion is associated with value creation.
Q29: In the context of the Boston Consulting