In the Context of Understanding Consumer Needs and Wants, Which

Multiple Choice

In the context of understanding consumer needs and wants, which of the following is true of wants?

A) They are the basic necessities, such as food, clothing, shelter, and safety.
B) They are similar for all individuals.
C) They do not vary across cultures.
D) They do not influence people's buying behaviour.
E) They are shaped by a person's knowledge, culture, and personality.