A Marketer Should Present the Strong Points at the Beginning

Multiple Choice

A marketer should present the strong points at the beginning of an advertising message when

A) the target audience can connect well with the marketer's position.
B) the target audience is not interested in the topic.
C) the target audience is not biased toward certain brands.
D) the target audience has used the product and has a favorable image of the product.
E) immediate action is an objective.