Multiple Choice
The _____ is an approach to explain the curvilinear nature of fear appeals that suggests that both the cognitive appraisal of information in a fear appeal message and the emotional response mediate persuasion.
A) protection motivation model
B) non-monotonic model
C) cognitive response model
D) response-stimuli hierarchy
E) persuasive delimiter model
Correct Answer:

Verified
Correct Answer:
Verified
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