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    Advertising and Promotion
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    Exam 6: Source,message,and Channel Factors
  5. Question
    When an Advertiser Wants to Present a Detailed Message with a Large
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When an Advertiser Wants to Present a Detailed Message with a Large

Question 71

Question 71

Multiple Choice

When an advertiser wants to present a detailed message with a large amount of information,which medium should be used?


A) radio
B) television
C) billboards
D) magazines
E) transit signs

Correct Answer:

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