Joseph Tells His Buddies at Work a Joke That Makes

Multiple Choice

Joseph tells his buddies at work a joke that makes fun of women. To his surprise, his friends scolded him. As a result, Joseph decides never again to tell a joke like that at work. Joseph's experience is an example of what type of consequence?

A) Positive reinforcement
B) Negative reinforcement
C) Negative punishment
D) Positive punishment