Multiple Choice
Which of the following statements is true about a direct channel?
A) A company may have independent parties participate in a direct channel.
B) The channel members have direct contact with the end customers.
C) Usually,direct channels can reach more customers than indirect channels.
D) Microsoft selling its products through Best Buy is an example of a direct channel.
Correct Answer:

Verified
Correct Answer:
Verified
Q51: List alternative ways to resolve channel conflicts.
Q52: A business that assists in the performance
Q53: Activities of channel management that require motivating
Q54: The sales force is rewarded on a
Q55: When providing basic logistical services,the channel member
Q57: Which of the following statements is true
Q58: Channel members have significant bargaining power over
Q59: Channel power is the ability of one
Q60: Developing financial arrangements such as commissions and
Q61: Product categories are considered to be the