Multiple Choice
The decision regarding how to allocate resources between the marcom elements has been described as an "ill-structured" problem.What does this mean?
A) There is no solution to the problem.
B) It is difficult to define the problem.
C) There is no way of determining the optimum mathematical allocation among marcom elements that will maximize revenue or profit.
D) There are solutions, but they are not acceptable.
E) There is no way to measure whether the solution chosen was the correct one.
Correct Answer:
Verified
Correct Answer:
Verified
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