Multiple Choice
Which of the following is a symbolic need that can be addressed by a marcom appeal?
A) self-enhancement
B) cognitive stimulation
C) sensory pleasure
D) variety
E) physical exercise
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q29: Charles wants to learn how good (or
Q30: This dimension includes brands that are down-to-earth,honest,wholesome,and
Q31: Whatever the measure chosen,any effort to meaningfully
Q32: The effect of marcom,or of its specific
Q33: Creating and increasing brand loyalty results in
Q35: From the perspective of the customer or
Q36: "Behavior" means a change in attitude that
Q37: Whatever the measure chosen,any effort to meaningfully
Q38: The goodwill that an established brand has
Q39: The EquiTrend survey analyzes the percentage of a