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Suppose That the Wave Runner Marina,a Retailer of Recreational Water

Question 3

Multiple Choice

Suppose that the Wave Runner marina,a retailer of recreational water gear,allows customers the opportunity to use the innovative O'Brien ski prior to actually purchasing one.This innovative product might now be adopted more quickly because of an increase in _____.


A)  observability 
B)  trialability 
C)  relative advantage 
D)  complexity 
E)  compatibility

Correct Answer:

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