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    Exam 7: The Role of Persuasion in IMC
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    Whether a Person Is Familiar with Message Claims and Has
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Whether a Person Is Familiar with Message Claims and Has

Question 83

Question 83

Multiple Choice

Whether a person is familiar with message claims and has the literacy or knowledge to help comprehend them is known as _____.


A)  motivation 
B)  opportunity 
C)  elaboration 
D)  ability 
E)  perception

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