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    Advertising Promotion and other aspects
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    Exam 10: Effective and Creative Ad Messages
  5. Question
    A Preemptive Creative Style Is Employed When an Advertiser Makes
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A Preemptive Creative Style Is Employed When an Advertiser Makes

Question 40

Question 40

True/False

A preemptive creative style is employed when an advertiser makes a generic-type claim but does so with an assertion of superiority.

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