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    Exam 11: Endorsers and Message Appeals in Advertising
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    _____ Refers to the Presentation of Stimuli at a Rate
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_____ Refers to the Presentation of Stimuli at a Rate

Question 53

Question 53

Multiple Choice

_____ refers to the presentation of stimuli at a rate or level that is below the conscious threshold of awareness.


A)  Subconscious 
B)  Embedded 
C)  Subliminal 
D)  Subsurface 
E)  Accelerated

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