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    Exam 15: Direct Marketing, CRM, and Other Media
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    Compared with Other Media,_____ Is Much Less Wasteful and Will
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Compared with Other Media,_____ Is Much Less Wasteful and Will

Question 29

Question 29

Multiple Choice

Compared with other media,_____ is much less wasteful and will usually produce the highest percentage of responses.


A)  radio 
B)  television 
C)  direct mail 
D)  outdoor advertising 
E)  newspaper

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