Multiple Choice
Which of the following is a disadvantage of brand placement in movies,TV programs,and other forms of entertainment?
A) loss of control of how brands are positioned
B) difficulty of measuring effectiveness and ROI
C) increasing prices
D) decreasing prices
E) a, b, and c
Correct Answer:

Verified
Correct Answer:
Verified
Q50: One of the factors to be considered
Q51: Which of the below is NOT one
Q52: Research shows that users of yellow pages
Q53: National advertisers place the majority of yellow-pages
Q54: Which of the following is an asset
Q56: Which of the following is NOT a
Q57: Yellow pages,video games,and brand placement are examples
Q58: Discuss factors that determine how much a
Q59: Who advertised on New York City garbage
Q60: On a cost per thousand (CPM)basis,the most