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    Advertising Promotion and other aspects
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    Exam 18: Sales Promotion Overview and the Role of Trade Promotion
  5. Question
    Slotting Allowances Are the Fees That Manufacturers Pay Retailers for Access
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Slotting Allowances Are the Fees That Manufacturers Pay Retailers for Access

Question 19

Question 19

True/False

Slotting allowances are the fees that manufacturers pay retailers for access to more or better shelf space for existing brands.

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