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A Manufacturer of Fruit Juice Has to Pay Retailers a Fee

Question 22

Multiple Choice

A manufacturer of fruit juice has to pay retailers a fee if they want to get their new product onto the retailer's shelves.This is an example of a(n) _____ allowance.


A)  slotting 
B)  bill-back 
C)  spiff 
D)  off-invoice 
E)  co-marketing

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