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  3. Study Set
    Advertising Promotion and other aspects
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    Exam 18: Sales Promotion Overview and the Role of Trade Promotion
  5. Question
    Manufacturers Estimate That Retailers Pass Through to Consumers _____ of the Trade
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Manufacturers Estimate That Retailers Pass Through to Consumers _____ of the Trade

Question 129

Question 129

Multiple Choice

Manufacturers estimate that retailers pass through to consumers _____ of the trade funds that they provide to retailers.


A)  all 
B)  most 
C)  half 
D)  less than 25 percent 
E)  none

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