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    Advertising Promotion and other aspects
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    Exam 19: Consumer Sales Promotion: Sampling and Couponing
  5. Question
    Manufacturers Use Sampling in Their Marcom Programs in Part to Leverage
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Manufacturers Use Sampling in Their Marcom Programs in Part to Leverage

Question 114

Question 114

True/False

Manufacturers use sampling in their marcom programs in part to leverage trade support.

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