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    Exam 22: Packaging, Pop Communications, and Signage
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    The Encoding Specificity Principle States That Information Recall Is Enhanced
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The Encoding Specificity Principle States That Information Recall Is Enhanced

Question 17

Question 17

True/False

The encoding specificity principle states that information recall is enhanced when the context in which people attempt to retrieve information is at least similar to the context in which they originally encoded the information.

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